Writing articles for the Internet is one of the best ways for you, as a counselor or healing professional, to market your practice online. It can increase your ranking in the search engines (by increasing the number of links leading back to your site), helps build credibility (by setting you up as an expert in your field), increases your exposure, and provides valuable information to your clients and potential clients.
But, “What do I write about?” you might ask.
Anything that your target market wants to know. For example, a client of mine who specializes in marriage and family therapy recently completed an article on ten tips for getting your relationship back on track. The key is to write about a topic that is valuable to your clients and potential clients.
Your articles don’t have to be long or too sophisticated. Typically articles can be anywhere from 500-1500 words. They should be written simply and without jargon as you want the average reader to understand them.
Your articles can be posted on your own website, or you can ask other related websites if they would be interested in posting your articles. There are also numerous directories on the web that publish articles on almost any topic that you can imagine. To check out a directory that publishes articles go to Ezinearticles.com
An excellent resource that tells you almost everything you would want to know about how to write and submit articles for marketing your practice online can be found at, “Article Submission Sites.”
