5 Mistakes Made By Therapists and Healers on Their Websites
I recently published my newsletter article on the mistakes therapists and healers make with their websites. These website mistakes are some of the main reasons therapists fail and building a successful practice.
Here is a summary of the 5 key points:
1. Your Website looks like it was designed by an amateur.
2. Your website does not focus on any particular type of client, or client problem.
3. The content of your site is focused on you, as the counselor or healer.
4. You lack a strategy for getting potential therapy or healing clients to return to your site.
5. Your site is poorly optimized for search engines.
If you would like to read the full article click here:
If you want help in attracting more therapy or healing clients through your website, you might want to check out the upcoming Client Attracting Websites tele-seminar series that starts on October 23, 2007. Don’t miss the early bird deadline on October 9, 200–check it out now.
The Launch of The Marketing Dialogues 2007 Website Series for Counsellors and Healers
The launch of The Marketing Dialogues 2007 Website Series: Developing and Marketing a Client Attracting Website was held last week here in Vancouver, BC.
The first dialogue in the series was entitled, Developing a Client Attracting Website: An Overview. One of the highlights of the evening for everyone was a short presentation by Diane Anderson of Diane Anderson and Associates, a client of mine. Diane gave a wonderful presentation on the growth and success of her business after we worked to develop her website and write the copy, and then had Nathaniel Richman of nrichmedia do the design for the site.
Diane’s website is a great example of how important it is to have a client attracting website. She has been getting a great response to it from clients.
The slide on the left shows her increase in clients over the past 2 years and how it has shot up rapidly since her website went up in August, 2006.
Congratulations on your success Diane, and thanks for an awesome presentation! You inspired many.
The Marketing Dialogues are turning out to be a huge success. My intent was to make them not only a learning environment, but also a community where healing professionals, alternative health practitioners and counsellors could network and build relationships with one another. They have, in 3 short months, become all of this and more. I am very pleased to say the least.
If you haven’t yet been out to one and reside in Vancouver, BC, you might want to come and meet us. The next dialogue will be held on Thursday, February 15, 2007. Details here.
About Juliet
I assist counselors, coaches and a variety of healing professionals (i.e. massage therapists, body workers, complimentary health practitioners, etc.) in marketing their private practices.
I have been studying, implementing and educating professionals on both on and off line marketing methods since 1999. My services include coaching, consulting, and copywriting.
As a former counselor, I understand the resistances, doubts, misconceptions, and other problems helping and healing professionals have with marketing.
Being an ideas person who thrives on change and variety, I usually have several new business projects on the go, and am constantly learning and testing new marketing approaches.
I am graduate of CoachU, The Institute for Life Coach Training, and member of The School of Coaching at Coachville.
I act as the Director of the Canadian Office of The Institute for Life Coach Training and am a former member of the founding board of the Vancouver Chapter of the International Coaching Federation. I am also a member of the International Association of Coaches, The Canadian Counselling Association and The Healers in Business Network.
I reside in beautiful Vancouver, BC on the west coast of Canada. In my spare time I love to kayak, hike, dance and listen to great music.
I am an unconventional adventurist, an engaged social activist, and live my life from a Buddhist perspective.
Check out my website for more information:www.julietaustin.com Or visit my marketing a private practice blog at: www.marketingaprivatepractice.com
If you are looking for help with building your practice, check out my low-cost marketing program: www.buildyourprivatepractice.com
