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	<title>Marketing a Private Practice</title>
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	<link>http://marketingaprivatepractice.com</link>
	<description>How to build a private practice for therapists, counselors, coaches, alternative health professionals and healers. A blog by Juliet Austin.</description>
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		<title>Breaking the Rules of Marketing</title>
		<link>http://marketingaprivatepractice.com/2012/01/breaking-the-rules-of-marketing.html</link>
		<comments>http://marketingaprivatepractice.com/2012/01/breaking-the-rules-of-marketing.html#comments</comments>
		<pubDate>Fri, 06 Jan 2012 01:38:00 +0000</pubDate>
		<dc:creator>juliet</dc:creator>
				<category><![CDATA[Marketing / Internet Marketing]]></category>
		<category><![CDATA[Marketing Mindset and Habits for Success]]></category>
		<category><![CDATA[Marketing Strategies]]></category>
		<category><![CDATA[mar]]></category>

		<guid isPermaLink="false">http://marketingaprivatepractice.com/?p=790</guid>
		<description><![CDATA[I confess, I&#8217;ve always been a &#8220;rule breaker.&#8221; Not intentionally, of course. It&#8217;s just that I walk to my own rhythm and often this means breaking rules that are considered to be the &#8220;norm&#8221;. This has been true for my personal, as well as my professional life. For example, I&#8217;ve always lived a non-traditional lifestyle, [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>How Web Copy Mirrors Therapy &#8211; Inviting Website Visitors to Take Action &#8211; Part 5/5</title>
		<link>http://marketingaprivatepractice.com/2011/05/how-web-copy-mirrors-therapy-inviting-website-visitors-to-take-action-part-55.html</link>
		<comments>http://marketingaprivatepractice.com/2011/05/how-web-copy-mirrors-therapy-inviting-website-visitors-to-take-action-part-55.html#comments</comments>
		<pubDate>Wed, 11 May 2011 03:34:47 +0000</pubDate>
		<dc:creator>juliet</dc:creator>
				<category><![CDATA[Copywriting]]></category>
		<category><![CDATA[Marketing / Internet Marketing]]></category>
		<category><![CDATA[copy writing]]></category>

		<guid isPermaLink="false">http://marketingaprivatepractice.com/?p=742</guid>
		<description><![CDATA[In the 5th part of this article series (you can start with part 1 here), I’m going to discuss how the step in copywriting, called, asking for a “call to action” is similar to the process of therapy where we invite clients to take action towards improving their lives. Inherent in the therapy process are [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>How Much is Too Much? Pricing and Value</title>
		<link>http://marketingaprivatepractice.com/2011/04/how-much-is-too-much-pricing-and-value.html</link>
		<comments>http://marketingaprivatepractice.com/2011/04/how-much-is-too-much-pricing-and-value.html#comments</comments>
		<pubDate>Tue, 19 Apr 2011 04:22:25 +0000</pubDate>
		<dc:creator>juliet</dc:creator>
				<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://marketingaprivatepractice.com/?p=726</guid>
		<description><![CDATA[A few weeks ago I received an email from a woman saying that The Social Media Coaching Intensive Program that I was offering with my colleague, Susan Giurleo, was &#8220;WAY TOO EXPENSIVE&#8221; (yes, she used capital letters) and that she couldn&#8217;t &#8220;afford it&#8221;.  She also referred to the program as a &#8220;seminar&#8221; as opposed to [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>&#8220;Help! Social Media Isn&#8217;t Working for Me&#8221;</title>
		<link>http://marketingaprivatepractice.com/2011/03/help-social-media-isnt-working-for-me.html</link>
		<comments>http://marketingaprivatepractice.com/2011/03/help-social-media-isnt-working-for-me.html#comments</comments>
		<pubDate>Thu, 10 Mar 2011 04:36:28 +0000</pubDate>
		<dc:creator>juliet</dc:creator>
				<category><![CDATA[Marketing / Internet Marketing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[social media]]></category>

		<guid isPermaLink="false">http://marketingaprivatepractice.com/?p=633</guid>
		<description><![CDATA[While increasing numbers of therapists have set up social media accounts on Facebook, LinkedIn and Twitter, I’m still hearing a lot of confusion and many misconceptions about how to use social media successfully. I’m also seeing people make some social media faux pas, while still other’s tell me they are not sure what the heck [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Is Your Business Mobile Ready?</title>
		<link>http://marketingaprivatepractice.com/2011/02/is-your-business-mobile-ready.html</link>
		<comments>http://marketingaprivatepractice.com/2011/02/is-your-business-mobile-ready.html#comments</comments>
		<pubDate>Fri, 25 Feb 2011 23:05:25 +0000</pubDate>
		<dc:creator>juliet</dc:creator>
				<category><![CDATA[Marketing / Internet Marketing]]></category>
		<category><![CDATA[mobilemarketing]]></category>

		<guid isPermaLink="false">http://marketingaprivatepractice.com/?p=602</guid>
		<description><![CDATA[This article was written by Jeff Fisher &#38; Clinton Power. A big thanks to them both for contributing to my blog! It was only about 10 years ago that the vast majority of therapists and coaches were skeptical about the role of the Internet for marketing a private practice. Most professionals used Yellow Page ads, [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
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		<title>How To Write Content That People Will Read</title>
		<link>http://marketingaprivatepractice.com/2011/01/how-to-write-content-that-people-will-read.html</link>
		<comments>http://marketingaprivatepractice.com/2011/01/how-to-write-content-that-people-will-read.html#comments</comments>
		<pubDate>Thu, 27 Jan 2011 21:51:44 +0000</pubDate>
		<dc:creator>juliet</dc:creator>
				<category><![CDATA[Marketing / Internet Marketing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[articlemarketing]]></category>
		<category><![CDATA[blogging]]></category>
		<category><![CDATA[writing]]></category>

		<guid isPermaLink="false">http://marketingaprivatepractice.com/?p=588</guid>
		<description><![CDATA[It&#8217;s long past the time that having a static website was enough for a therapist or helping professional in order to make their presence known. Things really have changed. Adding fresh content to your website or blog is now a requirement if you want to be competitive on the web. I know some of you [...]]]></description>
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		<slash:comments>0</slash:comments>
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		<title>Twitter, Confidentiality and Our Small World</title>
		<link>http://marketingaprivatepractice.com/2010/12/twitter-confidentiality-and-our-small-world.html</link>
		<comments>http://marketingaprivatepractice.com/2010/12/twitter-confidentiality-and-our-small-world.html#comments</comments>
		<pubDate>Fri, 17 Dec 2010 17:49:38 +0000</pubDate>
		<dc:creator>juliet</dc:creator>
				<category><![CDATA[Marketing / Internet Marketing]]></category>
		<category><![CDATA[Social Media]]></category>

		<guid isPermaLink="false">http://marketingaprivatepractice.com/?p=575</guid>
		<description><![CDATA[The following post was written by my colleague, Susan Giurleo. A big thanks to  Susan  for sharing this post with my readers&#8230; You know I love Twitter. It’s just so fun. But it can be a slippery slope of ethics and confidentiality land mines if you’re not aware of what you’re doing and treat it [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How to Deal with Social Media Overwhelm</title>
		<link>http://marketingaprivatepractice.com/2010/11/how-to-deal-with-social-media-overwhelm.html</link>
		<comments>http://marketingaprivatepractice.com/2010/11/how-to-deal-with-social-media-overwhelm.html#comments</comments>
		<pubDate>Mon, 29 Nov 2010 01:50:16 +0000</pubDate>
		<dc:creator>juliet</dc:creator>
				<category><![CDATA[Marketing / Internet Marketing]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[socialmedia]]></category>
		<category><![CDATA[twitter]]></category>

		<guid isPermaLink="false">http://marketingaprivatepractice.com/?p=524</guid>
		<description><![CDATA[I&#8217;ve been hearing a lot from therapists and other health practitioners about how overwhelmed they are by social media. There is much confusion about whether it&#8217;s even ethical for therapists to use it, and if it&#8217;s a worthwhile marketing tool. There are also concerns about privacy, not knowing how to use the technology, and fears [...]]]></description>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Conquering Resistance to Investing in Your Success</title>
		<link>http://marketingaprivatepractice.com/2010/10/conquering-resistance-to-investing-in-your-success.html</link>
		<comments>http://marketingaprivatepractice.com/2010/10/conquering-resistance-to-investing-in-your-success.html#comments</comments>
		<pubDate>Fri, 22 Oct 2010 22:14:21 +0000</pubDate>
		<dc:creator>juliet</dc:creator>
				<category><![CDATA[Marketing Mindset and Habits for Success]]></category>
		<category><![CDATA[businesshabits]]></category>
		<category><![CDATA[businessmindset]]></category>

		<guid isPermaLink="false">http://marketingaprivatepractice.com/?p=455</guid>
		<description><![CDATA[After 11 years of helping therapists and healers build successful practices, the fear and resistance many have around investing in their success still surprises me at times. Many want to have a full and thriving practice, but are afraid or unwilling to invest time and money into the business side of their practice&#8211;or don’t think [...]]]></description>
		<wfw:commentRss>http://marketingaprivatepractice.com/2010/10/conquering-resistance-to-investing-in-your-success.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
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		<title>5 Reasons You Need to Update Your Healing or Therapist Website</title>
		<link>http://marketingaprivatepractice.com/2010/07/5-reasons-you-need-to-update-your-healing-or-therapist-website.html</link>
		<comments>http://marketingaprivatepractice.com/2010/07/5-reasons-you-need-to-update-your-healing-or-therapist-website.html#comments</comments>
		<pubDate>Fri, 09 Jul 2010 15:53:55 +0000</pubDate>
		<dc:creator>juliet</dc:creator>
				<category><![CDATA[Client Attracting Websites]]></category>
		<category><![CDATA[Copywriting]]></category>
		<category><![CDATA[Marketing / Internet Marketing]]></category>

		<guid isPermaLink="false">http://marketingaprivatepractice.com/?p=327</guid>
		<description><![CDATA[A website is the hub of your business presence and therefore investing time, effort and financial resources into it on a regular basis will help ensure that you are attracting as much business as possible. If you haven&#8217;t updated or re-designed your website in a while, below are 5 reasons why you should. 1. Your [...]]]></description>
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		<slash:comments>2</slash:comments>
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