Twitter, Confidentiality and Our Small World

The following post was written by my colleague, Susan Giurleo. A big thanks to  Susan  for sharing this post with my readers… You know I love Twitter. It’s just so fun. But it can be a slippery slope of ethics and confidentiality land mines if you’re not aware of what you’re doing and treat it [...]

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How to Deal with Social Media Overwhelm

I’ve been hearing a lot from therapists and other health practitioners about how overwhelmed they are by social media. There is much confusion about whether it’s even ethical for therapists to use it, and if it’s a worthwhile marketing tool. There are also concerns about privacy, not knowing how to use the technology, and fears [...]

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Conquering Resistance to Investing in Your Success

After 11 years of helping therapists and healers build successful practices, the fear and resistance many have around investing in their success still surprises me at times. Many want to have a full and thriving practice, but are afraid or unwilling to invest time and money into the business side of their practice–or don’t think [...]

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5 Reasons You Need to Update Your Healing or Therapist Website

A website is the hub of your business presence and therefore investing time, effort and financial resources into it on a regular basis will help ensure that you are attracting as much business as possible. If you haven’t updated or re-designed your website in a while, below are 5 reasons why you should. 1. Your [...]

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How Web Copy Mirrors Therapy & Healing – Showing Clients the Results They Can Expect: Part 4/5

This article is part 4 in the series called, “How Web Copy Mirrors Therapy and Healing.” In part 1 I defined “web copywriting” and then showed how web copy can benefit both you and your healing or therapy clients. In part 2 I discussed the role of empathy in compelling web copy and how it’s [...]

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Are You in La-La Land About Your Private Practice Income?

I want to share with you two responses I sometimes get from therapists and healers when I pose the question, “How much money do you want to earn in your practice?” The first is the “I Don’t Know” response. It sometimes goes like this: “I never thought about that before.” “I want to make a [...]

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